Lead-Gen SMS Intelligence Report

Executive summary

~68lead-gen texts, plus 37 genuine T-Mobile bill texts

15lead-gen brands / categories

26links still live, all on one backend (Open Sea LLC)

10,053buyer names on Evolute's partner list

0funnel chats started by the recipient

One network sends most of these texts. RateText (refi), VoltaText (solar), GeoNest (warranty/bath), TRX Windows, Open Sea Home Warranty, FHA Rate Guide, and the *vital.com shortener family all run on Open Sea LLC's SMS/dialer stack. They share redirect parameters, Azure helpers, and trackers. Every live link resolves there. EVIDENCE
The texts go out to a pre-built list, not in reply to a form. Every link arrives pre-filled with the recipient's name and [home address] and carries a RecordID, a DialerListID and batch codes. The recipient never started any of these chats. EVIDENCE
Homealytic (Oct 2026) runs on Evolute, Inc.'s backend. Open Sea pages also call consumer.evoluteinc.com and share newpropertyreport.com lookups and the same URL scheme. The two are clearly linked and very likely the same codebase or operator family. INFERENCE (strong)
How consent gets captured: the consent is collected after the unsolicited text, on the landing page (TrustedForm and Jornaya LeadiD), and the lead is then sold to buyers (eLocal, Modernize, Angi, Porch, LeafFilter, Sunrun, ADT…). The Homealytic page logs a visit as soon as it loads.
Pattern over five years: a few offers (refi, solar, warranty, windows) repeat while the sender numbers and link domains keep changing (ratetext1→5→7→20, voltatext3, geonest7/8, *vital.com).

Master table: one row per provider / offer

Click a header to sort. Repeated texts with the same provider, offer and funnel are grouped into one row. Each row also shows how many different sender numbers or short codes were used.

Provider / brand	Offer	Texts	Senders	Sender IDs	Send method	Date range	How they got the number	Links status
RateText (Open Sea network)	Mortgage refi “report on [home] with Bank Of America”	19	3	SC 82289 (17); TF +1 833-700-1448; TF +1 844-754-0336	Short code + toll-free; Open Sea platform	2022-05 → 2026-09-16	Dialer/marketing list keyed by RecordID EVIDENCE; list vendor UNKNOWN	LIVE ratetext1/5/7→ratetext20, horizonvital · DEAD htvaluefinder, pledgevital, htthomerefi (parked)
VoltaText (Open Sea network)	Solar savings quiz	8	4	TF +1 833-715-1556 (4); +1 844-941-0050; +1 855-572-7674; +1 833-513-1244 (2)	Toll-free, rotated	2022-07 → 2026-06	List / record-prefilled link EVIDENCE	LIVE voltatext3 · DEAD comparevital, hqvital
GeoNest (Open Sea network)	Home warranty; bathrooms; home security/family	6	3	TF +1 877-960-0614 (4); +1 833-366-7401; +1 833-576-1579	Toll-free	2022-11 → 2026-06	List EVIDENCE	LIVE geonest8 (some →prospecthome15), geonest7 · DEAD securehomefamily
TRX Windows (Open Sea network)	Window replacement (+ gutter add-on)	5	2	TF +1 844-973-4507 (3); SC 53149 (2)	Toll-free, then short code	2025 → 2026-07	List EVIDENCE	LIVE all → my.trxwindows.com/DefaultTRX.aspx
Open Sea Home Warranty	Home warranty	1+	1	TF +1 833-498-0930	Toll-free	2023-11	List INFERENCE	LIVE openseahomewarranty · DEAD hlvwarranty
Homealytic (Evolute, Inc.)	Gutter quote “completed gutters quote for [home]”	1	1	SC 325496	Short code; Evolute Smart SMS INFERENCE	2026-10-21 11:43 AM	Evolute DB record, list drop 2026-10-21 EVIDENCE; First Append likely source INFERENCE	LIVE gutter.homealytic.com
FHA Rate Guide	FHA refinance	1	1	SC 85818	Short code	2025-12-30	List INFERENCE	LIVE fharateguide6 → customer.fharateguide.com
gfrd.io “GreenfieldAdvantage”	Utility-bill savings	5 + welcome	1	SC 24821	Short code	2021-10 → 2023-02	UNKNOWN; the welcome text suggests an opt-in was recorded somewhere INFERENCE	not checked
arwx.io	Mixed offers incl. solar	4 + welcome	1	SC 40315	Short code	2021-11 → 2021-12	UNKNOWN (welcome text = claimed opt-in) INFERENCE	not checked · recipient replied Stop
fhedu.org “B Of America Na”	Mortgage / refi	4	3	SC 44515; SC 30500; SC 232497	Short codes, rotated	2022 → 2023	List INFERENCE	DEAD
ins.ac	Car insurance	3	1	SC 61233	Short code	2021 → 2022	UNKNOWN	not checked · recipient replied STOP
ZBuyer (via expertisevital)	Cash offer on [home]	1	1	TF +1 844-332-2095	Toll-free; *vital shortener (Open Sea)	2023-03-08	List INFERENCE	DEAD
WeBuyHomes (via authenticatevital)	Home buying	1	1	TF +1 833-923-3139	Toll-free; *vital shortener	2022-03-16	List INFERENCE	DEAD
Arbor Limited	Personal funding	1	1	TF +1 833-713-3319	Toll-free	2022-06-08	UNKNOWN	DEAD
Smart Home Savings / Energy Bills Relief	“No-cost solar” (forwarded by a relative)	3	n/a	not sent to the recipient	Ad landing pages (Google Search, YouTube, Google Ads gclid)	2022-04 → 2022-05	Paid ads, not SMS lists EVIDENCE (utm/gclid)	not checked
T-Mobile (carrier)	Bill notices: not lead-gen	37	1	SC 456	Carrier short code	2022 → 2026	The recipient's own account	n/a

SC = short code, TF = toll-free. RateText texts: 17 on SC 82289 + 1 + 1 = 19. VoltaText: 4+1+1+2 = 8. GeoNest: 4+1+1 = 6. TRX: 3+2 = 5.

How these texts are sent in bulk

Provider	Delivery method	Platform / API	Gateway / aggregator / carrier	Segmentation & batch evidence
Homealytic	Dedicated short code 325496. The terms confirm messages come “from this short code” EVIDENCE	Evolute “Smart SMS” (Branded Exclusive Sending / OnBehalf SMS/RCS / Quality Connect call center; pricing tier “SMS/RCS sends 10,000 sends”) per evoluteinc.com EVIDENCE; that Evolute sent this text INFERENCE	Not visible. No Twilio/Telnyx/Bandwidth/SignalWire/Attentive strings in the page or JS. US short codes always go through a carrier-approved aggregator, so a direct carrier link is unlikely INFERENCE	`utm_term=2026-10-21` = list drop date; `DialerListID` / `utm_medium` (= list ID, value withheld); `utm_source=SMS_384_415` batch/campaign code; `utm_campaign=EST-10`; per-message `RecordsForSMSReservedAutoID` EVIDENCE
Open Sea network (RateText, VoltaText, GeoNest, TRX, Open Sea Warranty, FHA Rate Guide, *vital)	Mix: short codes 82289, 53149, 85818 plus at least 10 toll-free numbers (833/844/855/877). No 10DLC long code was seen.	Open Sea LLC SMS + dialer lead platform (opensea.llc terms/privacy, BrandID) EVIDENCE	Toll-free numbers: 9 of 10 held by Twilio, 1 by Bandwidth (RespOrg) EVIDENCE; sent via Twilio Messaging INFERENCE. Short-code aggregator UNKNOWN	Same `RecordID`/`DialerListID`/`RecordsForSMSReservedAutoID`/`SubID` params EVIDENCE. Sender rotation across years (RateText 3 senders; VoltaText 4 numbers; GeoNest 3) EVIDENCE. Domain rotation: ratetext1→5→7→20, voltatext3, geonest7/8→prospecthome15, six *vital.com shorteners, five now dead EVIDENCE. Rotation is likely meant to avoid filtering and reputation burn INFERENCE
fhedu.org	Three short codes (44515, 30500, 232497) for one brand	UNKNOWN	UNKNOWN	Short-code rotation for the same “B Of America Na” message EVIDENCE
gfrd.io, arwx.io, ins.ac	Short codes 24821, 40315, 61233, each with its own shortener domain	UNKNOWN (not researched)	UNKNOWN	“Welcome” texts mark an enrolment on gfrd.io and arwx.io EVIDENCE
T-Mobile	Carrier short code 456	Carrier's own system	Direct carrier	Billing-cycle cadence

Funnel breakdowns

Homealytic gutters (gutter.homealytic.com)

SMS SC 325496→/reqyci 302→GutterHomealytic.aspx?…FName&Address&RecordID…→GetRecordByID + SaveLandingApiProgress (visit logged)→4 steps→SaveLeads → Evolute

Step 1: “What is your address?” Street View thumbnail plus an address input pre-filled with [home address] (Google Places).
Step 2: Install a new gutter system / Repair an existing one.
Step 3: Gutter location: Home / Business (auto-advance).
Step 4: First Name, Last Name, Email, Phone, all pre-filled from the record. CTA “Get Quotes Now!” (not clicked).
APIs: landinghelperevolute…/GetRecordByID, GetTPCAText (consent per BrandID, default 22), SaveLandingApiProgress, SaveLeads; first-append-exec…/realTimeTitleSearch (square footage); newpropertyreport.com/uspsApi.php.
Trackers: GA G-NEGVQ3HK0D (generate_lead value 1.00 USD), Jornaya LeadiD, TrustedForm, Facebook, Pushnami/HarmonyPush.
Who gets the lead: SaveLeads posts to Evolute's Azure function. Buyers come from the 10,053-name partner list INFERENCE. Thank-you page: maog/thankyouhomealytic.html.

TRX Windows

TF 844-973-4507 / SC 53149→us./yy.trxwindows.com/<code>→my.trxwindows.com/DefaultTRX.aspx

Steps: WindowProject → WindowsConditions → NewGutter (gutter add-on) → InstallationTimeFrame → Homeowner → address → contact.
Trackers: TrustedForm + Jornaya, GTM, Meta pixel. Open Sea parameters.

VoltaText solar

Toll-free (4 numbers)→comparevital / hqvital (dead) · voltatext3.com/<code>→/New or /SolarV20

Steps: own/rent → house type → current solar → shade → credit rating → utility provider → bill slider → zip (getziptastic) → first/last/email/phone. “© 2024 Volta Text”.
Trackers: TrustedForm, Jornaya, GTM, Meta.

GeoNest & Open Sea home warranty / bathrooms

geonest8 → HomeWarrantyV11.aspx, or → prospecthome15.com/HomeWarrantyV15.aspx. Short form, address hidden or pre-filled, mostly JS-rendered.
geonest7/keq3ui → /Default.aspx SubID=HLBathrooms: multi-step survey with back/next, then name/email/phone, “do not sell” and a contact modal.
openseahomewarranty.com/h2r5zn → HomeWarrantyOpenSea.aspx (opensea.llc terms).

RateText refi & FHA Rate Guide

SC 82289 / toll-free→ratetext1 / ratetext5 / ratetext7 / horizonvital→www2.ratetext1 Default, MortgageV12.aspx, myequityguide.com (WP), or ratetext20.com (React SPA)

Steps: refi/purchase → property type → value slider → balance → credit → late payments → military/VA → bankruptcy → loan type → cash-out → address → contact.
APIs: newpropertyreport.com uspsApi.php + zillowApi.php, consumer.evoluteinc.com, smshelperstorage blob, landinghelper. ratetext20: Amplitude + Azure App Insights.
Page title: “[recipient] See Todays Market Rates” (name from the URL).
fharateguide6.com/nw5r40 → customer.fharateguide.com (same ratetext20 SPA).

Dead funnels

htvaluefinder, pledgevital, comparevital, hqvital, expertisevital (ZBuyer), authenticatevital (WeBuyHomes), securehomefamily, fhedu.org, hlvwarranty, arborlimited: DNS fails or no response. htthomerefi.com → 302 to a parking/ad redirect. Flows can't be reconstructed.

Deep analysis

1. Shared backend: Open Sea vs Evolute

EVIDENCE All 26 live links share one URL schema (RecordID, DialerListID, confirmation, SourceID=2, ShowSubmit, RecordsForSMSReservedAutoID, ThanksSubID, SubID=HI1, TCPABrandID), ASP.NET on IIS, the Azure helpers landingimgresizer, landinghelper, smshelperstorage, opensea.llc legal pages, and securerights.org TCPA pages.
EVIDENCE Homealytic uses the same parameter scheme (SubID=HI1, SourceID=2, ShowSubmit, RecordsForSMSReservedAutoID, DialerListID) but calls landinghelperevolute instead of landinghelper.
EVIDENCE Eight saved Open Sea refi pages (ratetext1/5/7, horizonvital) reference consumer.evoluteinc.com. Both stacks call newpropertyreport.com (Azure, a 2020 domain). Homealytic's JS hard-codes yourhmportal.com and carries mortgage fields (CreditRating, LoanAmount) on a gutter thank-you URL.
EVIDENCE gutter.homealytic.com, guttergreatness.com and landinghelperevolute all sit on the shared Azure IP 52.173.139.125 (scale unit dm1-091).
INFERENCE Open Sea and Evolute run the same codebase, either as one operator family or as a platform licensor and licensee. evoluteinc.com was registered in 2025-09 while the Open Sea stack dates back to at least 2022, so Evolute may be a newer brand or entity for the same group. Legal ownership is not proven.

2. List sourcing

EVIDENCE The record (name, address, phone) comes from Evolute's database via GetRecordByID, and the list drop date is 2026-10-21. The name on the record is not quite the recipient's own spelling, which points to appended or purchased data.
EVIDENCE First Append (“pure home ownership data… ServicerID”) does the real-time title lookup and shares an SPF token with guttergreatness.com.
INFERENCE First Append is the likely homeowner/mortgage list source. The refi texts' “with Bank Of America” matches a servicer-data append. The original vendor is UNKNOWN.
EVIDENCE Evolute's privacy policy says it gets data “from third parties” and that it “sell[s]” and “share[s]” personal information.

3. Consent mechanisms

TrustedForm (xxTrustedFormCertUrl) and Jornaya LeadiD (universal_leadid, leadid_tcpa_disclosure) appear on nearly every funnel EVIDENCE. They record a session certificate that buyers use as proof of “prior express written consent” under the TCPA.
The consent text is fetched per brand (GetTPCAText) and its label text is posted with the lead in SaveLeads EVIDENCE. Excerpt:

“…providing my consent and binding signature under the ESIGN Act to permit Homealytic, a Delaware company, and its PARTNERS to send me marketing… including… an automatic telephone dialing system or pre-recorded or artificial voice messages… valid even if my telephone number is currently listed on any… Do Not Call list…”

INFERENCE The order is reversed: the first text goes out to a list record before any consent exists, and consent is only captured if the recipient clicks through and submits. A page view alone is already logged (SaveLandingApiProgress on load).

4. Per-lead economics

EVIDENCE “The Company is paid a marketing lead generation fee by Providers for generating leads.” (Gutter Greatness terms).
EVIDENCE The GA generate_lead event fires with value 1.00 USD. This is an analytics placeholder, not a sale price.
EVIDENCE Buyer labels in partners.json include “Shared”, “Private Marketplace”, “Custom Marketplace”, “_QMP”, “_Calls”. Evolute pricing mentions “SMS/RCS sends 10,000 sends” and “Lead Marketplace access”.
ESTIMATE / INFERENCE Leads are probably sold several ways: shared (to several buyers), exclusive, and as live transfer calls. No dollar figures were found, and none are given here.

5. Frequency caps

Homealytic terms: “will not exceed 2 messages per month” EVIDENCE. newpropertyreport.com: “up to 5 messages per month” EVIDENCE.
Observed: the RateText texts (17 over ~39 months on one short code) and the others are spread out, roughly one or two at a time per campaign drop. This is under the stated caps for each brand, but the network as a whole sends more INFERENCE.

6. Timeline patterns

2021–22: older single-brand short codes (gfrd.io, arwx.io, ins.ac) with “welcome” enrolment texts.
2022–23: the *vital.com shortener era on toll-free numbers (pledge, compare, horizon, hq, expertise, authenticate). All but one are now dead.
2023–26: branded domains (ratetextN, voltatext3, geonest7/8, trxwindows) and a gradual move toward short codes (82289, 53149, 85818, 325496).
Late 2025–26: new verticals (windows, FHA, gutters), and Evolute-branded Homealytic appears on 2026-10-21.

7. The recipient's replies

arwx.io: “Stop”. ins.ac: “STOP”. Both programs ended afterward (their last texts are dated 2021-12 and 2022) INFERENCE.
Open Sea Home Warranty and the hqvital solar sender: “Why did you send me this message?” Neither one is a STOP, so the Open Sea network kept texting through 2026.
Replying STOP to one short code or number does not opt you out of the network's other numbers.

Non-funnel texts

T-Mobile, short code 456: 37 genuine carrier bill texts, 2022–2026. Not marketing lead-gen and not analysed further.
Forwarded by a relative (2022): smarthomesavings.org/survey/no-cost-solar (2022-04-14, utm GA-SOLAR-SEARCH; 2022-05-10, utm GA-SOLAR-PPL-2, medium youtube) and energybillsrelief.com/solar (2022-05-29, gclid = Google Ads). These are ad-driven pages, not SMS sent to the recipient.

SMS blast providers

Who carries the toll-free senders

EVIDENCE The public RespOrg history (resporgs.com, a Somos snapshot) shows 9 of the 10 toll-free senders are held by Twilio and one by Bandwidth.

Number	Brand	RespOrg now	Since
+1 833-715-1556	VoltaText	Twilio	2022-06-27
+1 844-941-0050	VoltaText (hqvital)	Twilio	2022-02-18
+1 855-572-7674	VoltaText	Twilio	2024-04-18
+1 833-513-1244	VoltaText	Twilio	2021-10-26
+1 877-960-0614	GeoNest warranty	Twilio	2026-09-22
+1 833-366-7401	GeoNest bathrooms	Twilio	2026-09-22
+1 844-973-4507	TRX Windows	Twilio	2025-04-04
+1 833-498-0930	Open Sea Home Warranty	Twilio	2021-12-08
+1 844-332-2095	ZBuyer	Twilio	2021-10-07
+1 833-923-3139	WeBuyHomes	Bandwidth	2026-09-24

INFERENCE The RespOrg controls voice routing, and text-enablement can technically sit with another provider. In practice Twilio-held toll-free numbers are texted through Twilio, so the Open Sea network most likely sends through Twilio Messaging from a server-side Azure pipeline. The page JS has no SDK strings for any provider EVIDENCE.
EVIDENCE Two senders were assigned on the same day (2026-09-22) and a third two days later. This points to numbers being provisioned or rotated in batches INFERENCE.
UNKNOWN The short codes (325496, 82289, 53149, 85818, 24821, 40315, 61233, 44515, 30500, 232497) have no public lessee or aggregator. usshortcodes.com returned 404, and the CSCA directory needs an interactive search that was not done.
NOT FOUND No public job post, filing or page names a provider for Evolute, Open Sea or VoltaText.

Provider comparison

Provider	Short code	Toll-free	10DLC	Lead-gen policy	Pricing
Twilio	Yes	Yes	Yes	Bans third-party lead gen (error 30871) EVIDENCE	$0.0083/segment + carrier fees EVIDENCE
Bandwidth	Yes	Yes	Yes	Prohibits affiliate lead gen and third-party consent EVIDENCE	10DLC $0.004, SC $0.008, TF $0.007 EVIDENCE
Telnyx	Yes	Yes	Yes	CTIA-aligned unverified	$0.004/part + carrier EVIDENCE
Plivo	Yes	Yes	Yes	CTIA-aligned unverified	$0.0077–0.0079; SC $500/mo + $1,500 setup EVIDENCE
Infobip	Yes	Yes	Yes	Affiliate/lead gen “disallowed” EVIDENCE	Quote
Sinch / Bird / Vonage / SignalWire / Commio / TextGrid / Kaleyra	Yes	Yes	Yes	CTIA-aligned unverified	Quote / usage unverified
ClickSend / EZ Texting / SimpleTexting / Textedly / Trumpia	Some (shared/dedicated)	Yes	Yes	Opt-in only, no purchased lists unverified	Subscription plans unverified
Tatango / Mobivity	Dedicated (enterprise)	Yes	Yes	Strict; Tatango publishes the AT&T CoC	Quote
CallRail	No	Yes	Yes	Call tracking, not a blast tool	Bundled
Phonexa	n/a	—	Yes	Lead-distribution platform with an SMS module	Quote

“unverified” = general industry knowledge the researcher did not check this session. Confirm prices on the vendor pages.

Short code risk (focus: 325496)

EVIDENCE CTIA Short Code Monitoring Handbook v1.9: “Unsolicited messages should not be transmitted using Short Codes.” Sev-0 violations mean immediate suspension of the registry entry. For Sev-1/2, the carriers decide.
EVIDENCE The AT&T Code of Conduct bans affiliate lead generation and campaigns that share collected data with third parties. Infobip, Bandwidth and Twilio (30871) publish the same ban.
EVIDENCE T-Mobile Sev-0 fines: $2,000 / $1,000 / $500 by tier, plus a $10,000 fee from the third violation for the same content provider.
EVIDENCE The FCC one-to-one consent rule was vacated (11th Cir., IMC v. FCC, 2025-01-24). Carrier and CTIA bans still apply, and so does TCPA statutory damages of $500–$1,500 per text.
EVIDENCE No public complaint, lawsuit or enforcement action names 325496, Evolute or Homealytic. The only audit statistic found is from 2014: about 20% of audited campaigns failed.
INFERENCE The program meets the formal requirements (STOP, frequency cap), but its consent model (texting a list first, capturing consent after the click, and selling to many buyers) is exactly what carrier codes prohibit. Rotating codes, numbers and domains blunts enforcement against any single sender.

Sources

Local research notes: homealytic-funnel/FUNNEL.md, SMS-METHOD.md (incl. “Deeper: list ownership and buyers”), partners.json (10,053 names from GetPartnerList); sms-funnels/FUNNELS.md and saved landing HTML (refi, solar, geonest, trx, warranty, webuy).
Provider research: sms-providers.md, short-code-risk.md (resporgs.com, twilio.com error 30871 & pricing, bandwidth.com policies & pricing, telnyx.com, plivo.com, infobip.com, CTIA Handbook v1.9, AT&T CoC, TSG Global, IMC v. FCC, FCC text-blocking orders).
Public pages: gutter.homealytic.com JS (scripts-angular-gutter-homealytic.js), roofingHomealyticpartners.html; homealytic.com, /terms, /privacy-policy; guttergreatness.com landing terms/privacy/partners; evoluteinc.com, /smart-sms/, /home-service-buyers/, /data-enrichment/, /privacy-policy/; firstappend.com; newpropertyreport.com; opensea.llc; dns.google; rdap.org; 800notes.com.
Message inventory: the recipient's own SMS history (dates in ET).
Method: links were mapped read-only by curl or page load. No forms were submitted, and no Save*, GetRecordByID or consent APIs were called for this report. Personal identifiers have been removed.